BIOGRAPHICAL STATEMENT

Dr. J. Donald Weinrauch (MBA, Ph.D., University of Arkansas) is presently Professor of Marketing at Tennessee Technological University. He also has served as a Weekend Distinguished Visiting MBA Olin Professor.

He was formerly chairperson of the Business Administration Department and Director of Graduate MBA Business Studies at Berry College in Rome, Georgia, and has taught at Central State University, University of Arkansas, University of Central Arkansas (summer visiting professor), and Indiana University at South Bend. In 1968, at Central State University, he was one of the first professors in the country to develop an entrepreneurship/small business course. (At that time, there were approximately only fifteen reported schools that had a course in this field.)

“My dad was the hardest boss I ever worked for!” he said of working for his parents in a family-owned business. While at Peer International, Inc. and Ford Motor Company (AIESEC Summer Fellowship in Oslo, Norway), Weinrauch served as purchasing/customer service manager, marketing researcher, and administrator. He was also a purchasing/customer service manager for a highly successful small business in Chicago.

Dr. Weinrauch has written over a hundred articles, papers, and consulting reports on marketing, small business, and management. He has written a number of books: (1) The Frugal Marketer: Smart Tips for Stretching Your Budget (AMACOM, 1989), (2) The Marketing Problem Solver (John Wiley, 1987), a book on marketing strategy and successful tips for executives, recently translated into Italian and Spanish, (3) Applied Marketing Principles (Prentice-Hall, Inc., 1979), (4) Teacher's Manual: Applied Marketing Principles (Prentice-Hall, 1974), and (5) Marketing Planning Handbook for Rehabilitation Facilities (RPM Press, 1984). Two of his books have been selected by a number of business book clubs including Fortune Business Book Club, McGraw-Hill and MacMillan Executive Program Book Club.

Over the last thirty years, he has served as a private and government consultant to small businesses and profit/nonprofit organizations. Dr. Weinrauch's experiences in his own small businesses include the ownership of consulting, free-lance writing, and publishing ventures. In meeting consulting responsibilities, he has worked with all levels of management—including top management and the board of directors of four organizations. Professor Weinrauch has also been involved with SCORE and SBDCs at a number of universities.

Don Weinrauch has received a number of government grants while conducting a number of conferences, workshops, educational, and management development programs for adults and business people over the last thirty years. His work includes such freelance customized assignments as training materials; company marketing/sales audits; marketing strategy plans; market analysis; marketing research; product development; and creating practical strategies for increasing sales plus profits.

Dr. Weinrauch has planned, created, and produced a weekly regional WCTE-TV, PBS television business show, “Upper Cumberland Business Profiles: Your Keys to Business Success.” As host, he interviews small business owners and executives on their experiences in achieving success. Originally, the television show was planned for ten weeks; however, because of its popularity, it has been airing for over thirteen years.

In the last twenty-seven years, he has consistently been formally rated as one of the top professors in the College of Business Administration at Tennessee Technological University, having won six monetary outstanding faculty awards in the College of Business for both teaching and research (1977-78, 1978-79, 1984-85, 1985-86, 1987-88, 1990-91), including the Curtis Kinslow Award for Excellence in Teaching.

Dr. Weinrauch has been cited for his many professional research accomplishments at Tennessee Tech University by receiving the 1996 Outstanding Professional Service Faculty Award and the 1989 university-wide Caplenor Faculty Research Award. Twice he has won the overall performance for outstanding faculty in the College and was awarded two Faculty Research Grants from TTU.

Over the years, Weinrauch has also received a number of other awards, honors, and grants including Purchasing Management Association Scholarship; MBA Honorary Graduate Assistantship; AIESEC Fellowship MBA Student Award; Dissertation Grant from Department of Commerce; Ozark Regional Commission Grant.

Memberships include former secretary/treasurer of Beta Gamma Sigma; former president of Sigma Iota Epsilon at University of Arkansas Chapter; Alpha Mu Alpha (National Marketing Honorary Society); the Author's Guild; National Writers Club; Business Scholar's Society; Omicron Delta Kappa Leadership Society; Noteworthy Americans and Community Leaders; Who's Who in Advertising.